Supporting educational achievement
BS10 Big It Up!, was the culmination of a 2-year collaboration between 13 projects across Henbury and Brentry in Bristol. The aim of the project was to raise the achievement levels amongst young people by developing their aspirations; raising parents’ confidence and skills to support their children’s aspirations, and to raise the self-esteem of the community as a whole, thus building intergenerational bridges.
“Uscreates believe in what they do and change outcomes; they flex along the way making sure they create a tangible impact on the lives of those young people with whom they connect.”
Sue Tunstall, Programme Leader
Our role throughout the project helped build strong, stable relationships with and between young people, project stakeholders, and the community.
We helped the community design and develop a brand identity, which united the various projects, and encouraged greater awareness, ownership and participation with public voting on potential brands.
The project created new connections and communication channels to provide support for young people, enabling them to better fulfil their potential. We also empowered participants, training young people to lead the work as Community Communicators, which built their self-confidence, ambitions and social networks.
To increase community participation we developed a Community Pledge to engage a wider audience, inviting individuals to pledge to make a small positive difference to their area. The Community Pledge included:
- My BS10 Pledge website
- My BS10 Pledge film
- A Pledging Pack for schools and projects
- A Pledge certificate in local newsletter going out to 5,000 homes
- Local business pledges
- Pledging presence at local community events
- An ‘Our BS10 Pledges’ mosaic made by young people in Henbury and Brentry, which was later installed on the high street
The legacy phase of the project helped ensure connections were sustained and work can continue. This stage involved a BS10 Futures event to share learning, a day in London for the Community Communicators to explore their hopes and passions, and a film detailing the project’s impacts.