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Engaging in creative conversations

Demonstrating that design practice interests a wide audience Mary Rose Cook, Uscreates co-founder and director, published an article in IEEE Software magazine on what software engineers call requirements gathering, and we call insight gathering.

Whether you are creating a digital or social programme first you must pinpoint the problem you want to solve, and determine what are the barriers to overcome in the design phase.

“To gather insight, we create spaces that facilitate conversations, collaboration, and creativity. Our projects generally require two types of spaces to collect project requirements. Creative spaces for conversations…[and] spaces for creative conversations.”

Read more about the case study featured in the article here.

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