The Golden Arrow of Consumption
Ban the Golden Arrow of Consumption, a new post on our Point of View blog, broke all records for number of views yesterday. Not surprising, because when we tried to tag it we realised it covered every category: behaviour change, collaboration, creativity, society and impact!
Ban the Golden Arrow of Consumption is an internal initiative to reduce consumption by borrowing or giving away objects or services already available from within the team rather than buying something new.
This falls under 3 schemes:
Give away / Take
Lend out / Borrow
Offer / Use a service
Soon after this post went up, a number of people adopted it for their own home, office, class… it seems to have tapped into the current shift towards consuming less:
“I wish my friends would give me the clothes they no longer like, or that no longer fit, or aren’t ‘in’ anymore.”
“I think that if we would develop ‘Ban the Golden Arrow of Consumption’ it could be as good as Buy Nothing Day or even better, as it targets everyday life.”
“We have got to learn to borrow and barter: You increase your circle of friends and acquaintances because people feel a sort of pride rescuing other people.”
Point of View is a weekly team blog on issues related to behaviour change, collaboration, creativity, society and impact started about 8 months ago.
Read more about ‘Ban the Golden Arrow of Consumption’ here.
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