Service design
As well as driving behaviour change among the public, we work with service providers, service users and potential service users to ensure services are efficient, appealing and inclusive in order to support and accommodate change.
- User insights – engaging service users and providers to identify what they both need and want from a service.
- Service prototyping – prototyping services to experience and test new service concepts.
- Customer journey mapping – a step-by-step representation of how a user experiences a service, plotting touch points and interactions to identify areas for innovation.
- Co-design workshops – designing new services with users to go beyond external research insights and encourage people to create better services.
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